In a recent survey conducted by OnePoll and turkey brand Jennie-O, 47% of those polled said they prepare homecooked meals “three to four days” each week, with 48% saying those meals are made entirely from scratch (via Hormel Foods). A survey carried out by Morning Consult dug deeper, revealing that Gen Xers and baby boomers are most likely to cook at home, with 70% of baby boomers making dinners from scratch on an average weeknight as opposed to just 50% of millennials. PR Newswire cites the Hunter Food Study Special Report Wave Two, offering that 71% maintained a desire to continue cooking more post-pandemic. So what keeps America returning to their own kitchens night after night?
It seems that many home cooks have enjoyed the benefits of preparing their own meals. According to the Hunter Food Study, 67% found that home cooking made their dollar stretch further, 56% enjoyed a more health-conscious diet, and 50% had gained confidence in their cooking skills. And to keep things interesting, Hormel Foods reports that 50% of people have been turning to “unusual ingredients” and 42% have been experimenting with new spices, adding that people are also turning to friends, internet recipes, and YouTube videos for new ideas.
Experimenting in the kitchen can be fun. Whether you’re wanting to master Gordon Ramsay’s Beef Wellington recipe or Julia Child’s homemade Coq Au Vin, there’s no time like the present. And with your newfound know-how, you may just make it happen.